Brand’s Success Story
Simpli Basic
Simpli-Basic
+50%
Sales Increased
4.8
Product Rating
+40%
Growth in 12 Months
60
Days to See Results
Problem
When Simpli Basic came to us, they were struggling on Amazon. Their product listings weren’t attracting enough clicks, and even when shoppers landed on the page, many didn’t buy. The photos didn’t clearly show the benefits of the product, and the listings just didn’t stand out from the competition. As a result, both their click-through rate (CTR) and conversion rate (CVR) were low.
On top of that, they were spending a lot on ads but not seeing good results. Their ad campaigns weren’t properly set up or managed, so money was going to waste. Their Advertising Cost of Sale (ACOS) was more than 70%, meaning they were spending too much to get each sale—their profit margin was too low.
They also didn’t have different types of campaigns running. For example, they weren’t using Sponsored Brand or Display Ads to grow awareness. Their ads were only targeting the bottom of the funnel, which meant they missed out on a big group of potential customers.
In short, they had a good product but didn’t have a good strategy. They needed a partner to help fix their listings, reduce wasted ad spend, and build a plan that would actually grow their sales.
Solution
Our team at Teton Media stepped in with a clear plan. First, we started with listing optimization. We created new, eye-catching product images that made a strong first impression. This included clean main images, helpful lifestyle photos, and even before-and-after visuals that showed the product in action. These changes helped more people click on the listings and feel confident enough to buy.
Next, we completely reworked their advertising. We turned off the ad campaigns that were burning money and set up brand-new ones that focused on the right keywords and the right audience. We also added Sponsored Brand and Display Ads to increase visibility and attract new customers. Throughout this process, we closely tracked performance and made weekly adjustments to improve results.
We didn’t stop at setup—we provided ongoing support, checking ad data, improving performance, and scaling the campaigns once we saw positive traction. Everything was based on data and results, not guesswork.
Results
After just two months, Simpli Basic saw a big turnaround. Their sales more than doubled—a 200% increase—and their ACOS dropped from 70% to just 20%, which meant they were finally making real profit.
The improved product images helped bring in more clicks, and the new ads drove higher-quality traffic to their listings. With a solid strategy in place, Simpli Basic went from struggling to growing, and fast.
They now have a strong presence on Amazon, with optimized listings, smart ads, and a clear path for future growth. The best part? They’re finally getting the results that their great products actually deserve.
Our proof of client success and growth
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