Success Story of Drip It
Drip It
Amazon Boost – Drip It
+250%
Boost in Sales
4.8
Product Rating
50%
ACOS Dropped
30
Days to See Results
Problem
When Drip It reached out to us at Teton Media, their sales on Amazon were slow, and ad costs were way too high. Their product was great, but the way it was being shown online didn’t highlight how great the product really was. The listing images were plain and didn’t clearly explain what was inside the kit or why it was valuable. As a result, people were skipping over the product when browsing—click-through rates (CTR) were low, and even fewer people were buying once they landed on the page.
On top of that, their Amazon ads weren’t working well. They were running ads, but without a strategy or structure. The budget was being spent quickly, but the return wasn’t there. Their Advertising Cost of Sale (ACOS) was around 70%, which meant they were spending way too much just to get one sale. It wasn’t sustainable.
Basically, Drip It had a high-quality product, but it failed in the online presentation. They need a solid advertising strategy to succeed in Amazon’s competitive market. They needed a full plan for success on the Amazon marketplace.
Solution
The first thing we did at Teton Media was fix the product listing. We redesigned the main image to make it cleaner and more eye-catching. Then, we added new photos that clearly showed everything included in the kit, along with lifestyle images of the product in use. We also included before-and-after shots to show the cleaning results. This helped customers understand the value of the kit right away—and made them more likely to click and buy.
Next, we went into the ads. We stopped the underperforming campaigns and set up new, focused ad strategies that targeted the right keywords and audience. We also added Sponsored Brand and Display Ads to help boost visibility beyond just search results. Every week, we reviewed the performance and made small tweaks to keep improving.
As we worked, we saw more people clicking on the listing and more people actually completing purchases. The listing images were doing their job, and the ads were bringing in the right traffic. Within just two months, everything started to shift.
Results
After two months of working with Teton Media:
Drip It’s sales increased by over 250%.
Their ACOS dropped from 70% to just 20%, meaning they were finally making real profit from their ads.
The improved listing images and campaign setup led to better visibility, better engagement, and more loyal customers.
Drip It is now set up for long-term success on Amazon, with a stronger presence and a product page that truly reflects the quality of what they sell.
Our proof of client success and growth
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